The back of every Farmer Direct Organic package features a string of fourteen numbers and three dashes.
It may look random, but it’s one of the most unique things we offer, second only to the food itself. That number tracks each product from the shelf all the way back to the farmer who grew it. It reveals when each lot was harvested, how it was processed and packaged, and even which field it was grown on. Everything we claim to be—organic, fair, safe, transparent—is demonstrated by these fourteen traceable numbers.
- PACKAGE CODE: Tells us who last touched this product.
- DATE CODE: Indicates the day the product was packaged and which tote the product was packed from.
- CONTRACT CODE: Tells us the producer, crop year, bin, and field.
- PRODUCT CODE: Indicates the crop type.
Farmer Direct Organic has a long-standing commitment to single origin lots. With the exception of our oats, which we source from a group of organic farmers, we never mingle product into the same container—resulting in each package being traceable back to a single farm, and a single harvest year. Whenever a product is handled or moved into a new package, it receives a new lot number to indicate who handled it, when, where, and how.
Rigorous reporting and single origin lots dramatically reduce fraud and improve food safety by eliminating potential cross contamination risk. If a product is recalled, there’s a much smaller volume of affected product. Food safety isn’t the only reason to track a product through its life cycle, though. We want consumers to engage in their food supply chain, and not just for their own benefit—for the sake of our farmers, too.
Farming can be a thankless job, but it is far more fulfilling when you know whom you’re feeding. Ultimately, we hope to reestablish vital connections between growers and consumers around the world. We will only succeed if we avoid generalizations and diligently pursue integrity.
To learn more about the farmer behind your Farmer Direct Organic product, please email firstname.lastname@example.org with your lot number.